Ecommerce

Build Your Own eShop vs Selling on Marketplaces

Which Is Better for Your Business in Malaysia?

Starting an online business? You have two main options: Sell on platforms like Lazada, Shopee, TikTok Shop OR build your own branded e-commerce website (eShop)

Here’s why owning your own eShop can give you more control, profit, and growth. An eShop (e-commerce website) is your own branded online store, built under your domain (e.g. www.yourstore.com). You control the design, pricing, customer experience, and marketing — unlike marketplaces where you compete directly with others on the same platform.